CU Soup is a new way for credit union marketers to share great ideas and concepts.
CU Soup is also an incubator, where great ideas can attract attention and the support needed to make them real.
Got a great concept? Share it here! Got something to say? Post a comment!
Most importantly, if you find a great idea, take it on and make it happen!
With all of the bank fee outrage in the news lately, now is the perfect time to gain new members. What you really want people to do is get UNbanked, and move EVERYTHING to your credit union! We have a complete campaign including a postcard, outdoor board, web graphic and t-shirt, ready for you to roll out to both current and potential members.
And we’ve made it really easy for you! All you need to do is provide your logo, make some quantity decisions, and pull the trigger. Do a full campaign or select just a couple of pieces – whatever works best for you. The time to step up is now!
More than 100 credit unions can’t be wrong! That’s the ever-growing number of CUs who have used the Blueprint tube mailer to promote their home equity loans. Part of its success is certainly due to the irresistible tube in which it’s mailed – no one can resist opening it! The blueprint itself is a fun way to present the details of your loans alongside great graphics. In addition to the mailer, we offer posters, web graphics, statement inserts, postcards and ads to round out your campaign. Click here to get started!
Whether you’re looking for new or refinanced auto loans, our New Car Smell campaign is the perfect way to add some fun to your auto loan promotion. This campaign uses a fun custom-branded air freshener as the main graphic. We also offer real air fresheners with your logo to either mail with the fold-over postcard or to hand out in branches. Included in the campaign are giant poster-size “air fresheners” that hang from the ceilings in your branches and a radio spot. Sign up today and enjoy some of the same success other credit unions have enjoyed with this fun campaign.
Looking for a fun way to help your members jump into the green revolution? Developed by a Filene i3 group, the Leap is an interactive web site that helps members jump into the green revolution by highlighting how to save money and the environment with E-products that are already in place at most credit unions. Members are encouraged to stop just thinking about going green and take The Leap. We’ll customize the site to include links to your green products. We can have the site up and running for you in less than a day so take the leap and get started today!
